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Commercial & Tourism

Augmented Reality (AR) and Virtual Reality (VR) technologies are increasingly popular in the commercial and tourism industries. The ability of AR and VR to change consumer perceptions of a product/service makes two solutions continue to evolve following trends. In addition to helping more interactive marketing & maximizing sales potential, this technology has also been applied to become one of the effective and efficient employee training media.
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Maximizing consumers' understanding of goods/services

Provide a different experience for consumers in understanding a product
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Flexible for a variety of needs

VR and AR technology can be applied to internal or external companies
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Save cost & time

AR and VR can turn promotional/in-person training activities online.
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Providing innovation to a company

Digitalization in the promotion system can be an added value to a good/service

Those who already helped with Commercial & Tourism

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Dima Group Has Doubled Sales with BOSNET
Simplify the distribution of Dima Group productsSince 2010, Dima Group has trusted BOSNET to present distribution systems and information technology (IT) to support the distribution process of their products. Before entrusting its distribution process and IT system to BOSNET, Dima Group found it difficult with its previously owned system. They admit that they have difficulty in selling their products to the modern market. In addition, the sales route is also carried out manually. Not to mention, mistakes often occur when determining the selling price of products and making the sales process ineffective. The presence of BOSNET with its various features such as back office and mobile applications that have been integrated with the Enterprise Resource Planning (ERP) backend system, can help Dima Group to process information from the transaction level to strategically. As a result, the retail sales of Dima Group's products have doubled!"The use of BOSNET for the distribution system is very flexible, because many foreign companies do not cover Dima distribution, for example the bargaining system or the ability to change prices that cannot be changed," said Setio Benny Irawan, manager of Dima Group IT Company."With BOSNET, the process of distributing goods and planning routes for salesmen is very easy. The use of BOSNET also had a significant impact and doubled Dima's retail business. This can happen because it is recorded and systemized neatly," continued Benny. BOSNET by Telkom Indonesia will continue to develop new innovative and integrated technologies so that it can help the smooth distribution process throughout Indonesia. 
18 Oct 2024
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Digitalization Strengthens Banking Transformation
The development of digital technology is one of the driving factors for the development of digitalization in every industrial sector in Indonesia, one of which is the financial industry. This also opens up opportunities for the country's banking sector to accelerate digital transformation strategies through the development of digital banking transaction solutions to provide the best service for its customers.Banking digitalization and Maybank Indonesia's benefitsAs one of the largest private banks in Indonesia, Maybank Indonesia, which has networks at regional and international levels, always presents innovation through the use of digital technology, in order to provide  the best service for customers.Throughout 2021, Maybank Indonesia continues to develop digital banking services which include data integration and network connectivity between head offices and branch offices to increase customer satisfaction. At the age of 62, Maybank Indonesia strengthens its position as a BANK FOR ALL, now and in the future through its four competitive advantages, including:High Quality ServiceMaybank Indonesia continues to strive to be relevant through continuous improvement in customer service.Product InnovationThis innovation is in the form of continuous development of digital banking so that it always becomes a product solution that is relevant to customers' banking needs.Simple ProcessTo become a Bank that always runs efficiency and simplifies operational processes through ease of transactions and digitization processes.Regional ConnectivityMaybank Indonesia has a network of branch offices in all provinces of Indonesia, and Maybank Group's regional network in the ASEAN region, with home markets in Malaysia, Singapore, and Indonesia.Maybank Indonesia Focuses on Improving Banking InfrastructureUntil 2025, Maybank Indonesia focuses on gradually updating its obsolete banking system, both in terms of software and hardware. This strategy is taken to modernize infrastructure, so that future business processes can become leaner, agile, and can bring convenience in providing services to customers. This is evidenced by the adoption of digital solutions for banking services through the M2U digital banking platform, as a manifestation of the company's mission, namely Humanising Financial Services To provide speed, comfort, and convenience for customers while still prioritizing customer experience in accessing online banking services.With various positive responses from customers, Maybank Indonesia is increasingly active in improving digital banking services with various improvements, feature development and promotional programs to expand the digital ecosystem. Throughout 2021, Maybank Indonesia has carried out various innovative developments in digital banking services in the form of launching a number of new features on the M2U platform, including:e-KYC and biometric features on M2U ID App for online account opening process, without the need for video calls, or visits to branch offices for the verification processCardless cash withdrawal feature using QR Code at all Maybank ATMs in Indonesia that provide this featureE-money card top-up feature with Near Field Communication (NFC) technologyDigital Customer Service feature to make it easier for customers to update data onlineThe addition of the Secure2u feature is also carried out to support faster, more convenient and secure transactions, reduce dependence on One-time Password (OTP) sent via SMS, along with campaigns and enhancements to digital services for corporate customers (Maybank2Enterprise / M2E).Maybank Indonesia Prioritizes Customer SecurityWith a commitment to prioritizing customer security and convenience in transactions, Maybank Indonesia develops the latest features through the M2U ID platform which has been integrated with more than 14 million QRIS merchants throughout Indonesia.In addition, Maybank Indonesia also strives to provide convenience in one hand to transact online through marketplaces and e-wallets. In order to improve the quality of network connectivity that is agile, flexible, scalable, consistent and secure in its operations, Maybank Indonesia utilizes the latest and qualified technology to support platform modernization. One of them is through the use of SD-WAN (Software-Defined Wide Area Network) technology.Troubleshooting Device Obsolences in Branch OfficesWith more than 300 branches spread across Indonesia, Maybank Indonesia wants to modernize its network and connectivity in all its branches.Managing Multiple InfrastructureWith bandwidth variations and high bandwidth business services requirements at Maybank Indonesia branches, an adaptive network speed increase with the development of application services at Maybank Indonesia Branch Offices is also needed.Cost EfficiencyWith nearly 340 Branch Offices owned, the process of managing devices is a challenge that needs to be faced in order to increase cost efficiency in bandwidth and maintainability operations.Network SecurityIn terms of security, the presence of SD-WAN is important in facilitating the management of corporate network connectivity access.Advantages of SD-WAN TechnologyAlthough classified as a new technology, SD-WAN has now been widely used by companies in various industrial sectors, especially in the Enterprise market. This technology has various advantages that can encourage better company performance, including:Faster troubleshootingComprehensive IT supervisionSimplification of processes in the branch office networkApplication performance optimizationCost efficiencyand, Branch agilityHead Technology Production Maybank Indonesia, Tony Muis said that Maybank Indonesia is among the first banks in Indonesia to implement SD-WAN for all branch offices throughout Indonesia. "The implementation has been able to reduce operational costs, especially for banking transaction processes at branch offices which have become more organized, effective, and efficient. The digital transformation process in all our branch offices can also run as expected. Banking transaction traffic becomes safer, improves company performance, and more flexible in control, due to scalability for increased traffic , and most importantly cost efficiency. This is also in line with Maybank Indonesia's strategic plan towards Open Banking."Through the adoption of SD-WAN technology, Maybank Indonesia can have a single pain of glass (branch network infrastructure) and centralized management of the connectivity of Maybank branch offices throughout Indonesia. In addition, a better security system will be realized in conducting managed network transparency encrypted and segmenting for security improvement on transactional data in the banking world. Furthermore, there is also an improvement in performance in terms of Service Level Agreement (SLA), so as to improve services to all customers in all Maybank Indonesia branches and cost-effectiveness.  Utilization of Telkom SD-WAN at Maybank IndonesiaIn just four short months, Maybank Indonesia successfully implemented SD-WAN in 342 branch offices throughout Indonesia. By utilizing this technology, Maybank Indonesia is able to simplify branch networks with zero-touch deployment, simple configuration, as well as conducting centralized orchestration and monitoring connectivity in all branches.In addition, Maybank Indonesia is also able to improve service levels by using route-based applications and traffic management. When there is critical traffic , especially in transactional banking, Maybank Indonesia can easily prioritize agilely. In order to realize the acceleration of digital transformation of all branch offices, Maybank Indonesia cooperates with Telkom Indonesia (Telkom) to provide network infrastructure.In addition, a number of other Telkom digital solutions also support business processes at Maybank Indonesia including Data Center, Closed User Group (CUG), Business Process Outsourcing (BPO), and so on. "Telkom has a very wide network coverage throughout Indonesia and even to remote areas. We also understand that Telkom's ICT solutions are very complete through its subsidiaries. With Telkom's access spread throughout Indonesia, ICT implementation can run well and quickly," said Tony.For decades, Maybank Indonesia has been working with Telkom. With its competence, this is the reason Maybank Indonesia trusts Telkom as its strategic partner.
18 Oct 2024
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Best Customer Experience

1
Providing an End-to-End Experience
The demands from users are getting higher and higher. Companies must innovate to continue to provide a consistent experience in all stages of users.
2
Personalization and Socialization
While everyone is racing around on social media, getting a personalized service remains an attraction. Companies have to integrate a lot of data to deliver this to the users.
3
Secure Interface
It is a challenge for every industry, including the commercial and tourism sectors, that are entering the digital world to provide an interface that is not only easy to use but also offers security.
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How does Telkom Indonesia's solution support the commercial & tourism industry?

The competition for marketing commercial products and tourism services continues to evolve following trends in consumers. After the pandemic, people's consumption of a product/service has become more selective. It takes a solution that provides a different experience to attract new consumers. VR (Virtual Reality) technology helps potential consumers see products/services without having to go to the purchase location and saves more time. VR has also helped several companies in Indonesia transform employee training remotely with a more interactive and engaging system. VR also helps the tourism industry to promote with virtual travel that feels real rather than just looking at posters and brochures.

Interested in Commercial & Tourism?

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